IGTV is primarily intended for publishing content that has long-term value in marketing communications. So forget about short-term promotions or quick sales.
That’s what Stories are for. Thanks to IGTV, you have the space to create more interesting content that will entertain your fans and get the most out of it, and it’s free for several months.
If you’re struggling to decide what content to share via IGTV, we’ve written a few tips for you on what to focus on and what videos users enjoy.
Instructional videos
We all need a helping hand from time to time. There’s nothing easier than offering it through video. From building a technological product, to assembling furniture, to a fragrant culinary experience.
Whatever they are about, instructional videos are among the mint database most sought-after and should definitely be included in your communication strategy.
Whether you are a creative agency or another type of creative activity, show what you are working on. Show off what you are good at or what your achievements are.
Don’t be afraid of conversations
Speaking of special guests, interviews with interesting people in the industry are another way to engage your fans. Answering questions that provide value and interesting information to your audience will increase your appeal.
A series of videos published every the best seo plugins for wordpress ( 2025) week at the same day and time never disappoints, and with an interesting topic, you give your fans something to look forward to on a regular basis.
By uploading audio clips to IGTV, you can directly discuss various events, provide commentary on given topics, and even bring in special guests.
Sightseeing tours
Attract potential customers from your fans to places they haven’t seen before. Tour-guide videos are a great tip for travelers who can discover new places to go, peek into hotel rooms, find out what’s interesting in the area, and how to make their stay more enjoyable.
When you don’t know cyprus business directory where to go, behind-the-scenes snippets often hide many treasures. Make a video about how yours was created. You’ll see that loyal fans will appreciate it.
There are many ideas on how to spice up your Instagram content with IGTV. Whether you try one of our tips or start creating your own idea, it’s high time to start testing this feature properly.