Home » News » Discover what a website wireframe is and how to apply it to your digital strategy

Discover what a website wireframe is and how to apply it to your digital strategy

You must definitely remember what the 90s were like, full of colorful elements and flash animations.

We can say that it was a real “animated relaxation”.

Fortunately, companies today are concerned with user experience. Interfaces are  cleaner  and more

elegant, and wireframes are one of the main reasons for this evolution.

There are more and more professionals concerned about the presence of brands in digital media .

We know that  a well-structured website or application is essential to achieve good

results on those platforms .

If you still have doubts, just access  Google Analytics  and check the performance indicators.

Avoiding errors in a project is essential to ensure that resources are not overused, which is why it is so

important to follow a rigorous plan.

This text will open your mind about wireframes.

Here you will find fantastic information about what they are and how important they are for the

success of a web project.

Do you want to take a step forward in your  Digital Marketing journey  and discover the world of wireframes? Continue reading this article!

What is a wireframe?

Also called a screen plan by some professionals, taiwan telegram data a wireframe is a prototype of a website or application .

This means that before the layout is created, a kind of outline is created. This way, we can understand

how the final product will look . If errors or negative aspects are found, it is possible to modify the

outline several times until we reach the desired result.

This way, it becomes easier to understand that  the wireframe serves as a guide to assist with

the layout of the page .

Although it is widely used at the beginning of each project, it can also be extremely useful when

changes need to be made, such as implementing new functionality in the company’s application.

There are several ways to create a wireframe: you can use a sheet of paper and then

an editing  software . The most important thing in this case is not the tool, but the idea in execution.

What is the importance of wireframing for a digital project?

Imagine that you have a company that  what is an affiliate marketing platform? develops

websites  and you have just closed a deal with a client. You do the briefing and execute the project

according to what was discussed in the meeting.

The time comes to deliver the product and your client says that he doesn’t like the result and that you

have to start from scratch.

This situation is quite awkward and often happens. By creating wireframes before delivering a final

project, you avoid those unnecessary moments, expenses and delays.

It is even worth mentioning that  altering a schema is much easier than making changes to a

finished site .

Another aspect that we must highlight is that the client feels more at ease when he participates in the

stages of the project, mainly because he avoids unpleasant situations in the future.

It often happens that what we imagine after executing it does not result in a quality product. That is

why it is so necessary to put it on paper and experiment to validate (or not) the initial idea .

There are several wireframing tools that allow you to perform these navigation tests.

With the outline ready, you can ensure that everyone involved, such as web designers

and programmers , have the same vision of the project. This reduces errors in communication.

Remember that you have just a few seconds to grab the attention of a visitor who enters your site for the first time.

If this user does not feel comfortable or does not find the information they need, they are unlikely to return to your site.

Therefore, it is very important to leave no room for errors and provide the user with a good experience .

What should you consider when creating a wireframe design?

Beyond the idea of ​​the wireframe being something bf leads simple to start a project, it is essential to take some precautions.

When your planning is well executed, the moment you get your hands dirty everything flows naturally.

Here are some key points to keep in mind when creating your website or app design.

Briefing

The first step is to do a  briefing  with the client.

If the project is for your own company, it is still essential  to gather all the information in a document to guide your actions in developing the wireframes .

UX (User Experience)

In addition to considering the most important points mentioned by the client, it is essential to

understand the user experience.

Sometimes a giant company logo on the home page can be off-putting to visitors, so the design of the

pages that users access has to offer them a pleasant experience .

Ideally, you should do usability checks even on your wireframes. To do this, you should ask for help

from a third party who is not involved in the project, ask them to perform some actions without help

and see how they feel.

Remember that  it is not enough to have a nice looking website or application, it must be

functional . If it is found that the user interface is only beautiful and eye-catching, it is ideal to restart the project.

Scroll to Top