I’m Jeroen from Salesflare and this is Founder Coffee.
Every two weeks, I have coffee with a different founder. We discuss our lives, our passions, what we’ve learned, … in an intimate interview, to get to know the person behind the company.
For this forty-first episode, I spoke with Veronika Riederle, co-founder and CEO of Demodesk, a leading video solution for sales demonstrations.
Veronika studied everything there ghana phone number data is to know about becoming an entrepreneur at university. After spending about 7 years in strategic roles at Bain, Audi and Telefonica, she decided to take the plunge.
She and her co-founder found Common And it has a name: Multichannel Marketing a way to make the sales demo process more efficient, and they successfully got their startup into Y Combinator. With a team of 20, they are now hard at work building the product and the company.
We explain why you should focus on the product first before you start selling, how to properly organize a remote team, and how to know if you’ve reached product-market fit.
Welcome to Founder Coffee.
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Jeroen:
Hello Veronika. It’s a pleasure to welcome you to Founder Coffee.
Veronika:
Hello Jeroen, thank you for having me. It’s a pleasure to talk with you.
Jeroen:
You are the co-founder of Demodesk. For sms to data those who don’t know what Demodesk does yet, what do you do?
Veronika:
We are the first intelligent online meeting tool for customer conversations. The main difference with tools like Zoom or GoToMeeting is our approach to screen sharing. While existing tools simply record a video of your local office and transmit it to the other party, we do none of that. We set up a virtual display that anyone can access by clicking a link. There are still other benefits, but overall, we help you automate workflows, reduce all the friction you have when talking to your customer, and provide sales and support reps with everything they need in real time to have a perfect customer conversation that converts and ultimately results in a happy customer.