Facebook advertising is currently the most successful form of social advertising . How to create a If that weren’t enough, you can create integrated campaigns for Facebook and Instagram using a single platform , allowing you to take advantage of the full potential of the fastest-growing and most engaging network of recent years.
Together, Facebook and Instagram advertising can be the ultimate boost for your How to create a brand, so let’s take a look at how they work so you can create your own campaigns step by step from scratch.
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Step-by-step tutorial for creating a Facebook advertising campaign.
Facebook Advertising: Before You Get Started
1) Decide your goals
As with any other marketing action we undertake, we need to be clear about what our list of vanuatu consumer email are before launching a Facebook advertising campaign .
Fortunately, this tool has campaigns suitable for all stages of the conversion funnel and for many different types of needs. Generally speaking, Facebook distinguishes three types of objectives: recognition, prestige and conversion.
Campaign objectives offered by Google
Within the recognition objectives we can find
Post interaction : This is intended to encourage users to interact with a promoted post. Ideal for boosting our content strategy.
Page Likes – To increase the number of fans of our Facebook page 6 tips to improve the performance of your infographics thus have a larger potential audience for future publications.
Local outreach : ads designed to make your business known to people in your area.
Brand awareness : to reach people potentially interested in your brand.
Reach : Here the goal is to reach as many alb directory as possible.
Video about recognition campaigns
You may also be interested in reading this related article: Facebook Ads, recognition campaigns.
Among the ads focused on prestige or consideration , we have these possibilities:
Website Clicks – To bring quality traffic to our site.
App Installs – Ads focused on promoting a mobile app.
Event Responses – To get more people to attend a brand event.
Video views: aimed at disseminating your audiovisual content.
Lead generation : one of the most interesting formats in my opinion, since you can capture leads without users having to leave Facebook.