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The image dominates social networks

In the world of social networks, where Facebook is king, the rest are fighting each other to gain positions. Throughout 2014 and the dynamic continues, the networks where the image predominates, photography, are standing out worldwide. Thus, Tumblr, Pinterest and Instagram are the most popular. Tumblr has increased the number of active users -who regularly share content- by 120%, Pinterest by 111% and Instagram by 64%. Not bad! It is clear that every day the image provides more information and users are more motivated to take care of it  and tell more things and project more emotions with a single image.

 

Specifically

In Spain, image-based networks have also taken off and continue to do so. Instagram has grown by 25% in profiles (with more than 300 million users image dominate worldwide, 284 active) and Pinterest, by 19% (with 70 million users worldwide, 20 million active users). We are talking about a instagram database country that, until just over ten years ago, did not have a great media culture on social networks nor did it find it easy to adapt to the language they require. The leap in this decade has been abysmal and the image is also establishing itself as one of the most interesting vehicles for growing the number of followers. This trend is closely linked to the commitment to influencer marketing in Spain.

Brands increasingly understand that

Promoting their products and services through the experience of an influential person on the Internet image dominate means giving them a new meaning and a new vision. Companies, 24 sales phrases to inspire your team’s work beyond defending their own image, place their essence in the personality and way of narrating of influencers. The reality seen through the eyes of those who are leaders on the Internet generates an impact that was unthinkable a few years ago.

But not only are these networks gaining more followers

They are also the most valued by both individual users and companies – who count them as a profile or choose influencers to move around in them. Instagram has become a great showcase of life. germany business directory Although, in networks in general, YouTube (with 656 million registered users worldwide, 272 million active users) continues to be the best valued, along with Facebook, two very different scenarios and with very different uses and objectives. YouTube, in fact, has the highest rate of visits, with 85% of visitors per month.

And Instagram goes further, it has also grown in its frequency of use, almost 5 days a week (Pinterest is still at 3-4 days). As we said, Facebook is the king in this too… The network lends itself to daily use (with 867 million registered users worldwide, 488 million active users).

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