What is a marketing funnel? A marketing funnel is an advanced marketing strategy that uses different tactics depending on which stage of the buying process a customer is in. The funnel shape is used for visualization because some traffic is “dropped” at each stage. A marketing funnel can be composed of the following stages:
The first stage
of the funnel is “ awareness”. It is the top, or largest, part of the facebook database imaginary funnel. The goal in this stage is to attract and bring as many visitors to the website as possible to increase the chance of acquiring new leads . The success of this stage is then shown by the number of leads that you can direct to the next stage of the funnel .
The second stage
is “interest” . At this stage, visitors are already interested in your product or service and will want to find out more. They will most likely start looking for marketing funnel more getting started with permeets: a quick guide to using it specific information, and therefore search Google using more specific keywords. So try to target these search queries with your content so that they find your content when they search. Show that you understand the issue and that you can provide a solution to their problem. This will push them to the next stage.
The third phase
is “consideration” . The potential customer already understands the issue and knows that you can provide what they need. But that doesn’t mean they will choose your product. They may hesitate about the competition’s offer. That’s why it’s important to convince them that they should go with you. How? For example, through well-timed emailing or a taster in the form of a lead magnet – free webinars, free consultations…
The last stage is “conversion” , i.e. purchase. The potential customer is already convinced that your company provides the most suitable solution. Therefore, marketing funnel it is germany business directory necessary to push him to the last step, namely to click on the inviting “Buy” button. Such a push can be, for example, a free trial period of several days.